Smile Simulation
Cost and ROI Guide
This guide will equip you with everything you need to know before investing in smile simulation technology. Understand true costs, calculate your ROI, and see why the "cheapest" option often costs practices the most.
Calculate Your Practice's ROI
BEFORE
Patient photo

AFTER
Xadia simulation in 30 seconds
Actual Xadia smile simulation result
Every Practice Owner is Obsessing Over
Monthly Software Costs-But They're Asking The Wrong Question Entirely.-The Real Cost Isn't What You Think...
Most practice owners are shopping around asking "What's the cheapest price?" - But here's the brutal truth.
73% of dental practices end up losing far more revenue than they save because they focused on the wrong number.
The smart 27% -armed with the insider knowledge in this guide-ask a completely different question that helps them capture an additional $150,000+ per year in case acceptance while their competitors struggle to explain treatment outcomes.
What if I told you the "cheapest" option could actually cost you $300,000 or more over the next 5 years?
(That's what the data shows about practices that rely only on verbal descriptions for cosmetic consultations...)
Skip this guide and you'll likely make the same expensive mistake that keeps practices trapped in a cycle of:
- Lost cases that go to competitors who DO show simulations
- Patients who say "I need to think about it" and never return
- Hours wasted trying to verbally explain treatment outcomes
- Declining case acceptance as patient expectations rise
But there's a different way...
Before we get to that, let's address the elephant in the room:
Isn't it strange that so many smile simulation tools are NOT transparent about their actual costs and what's included?
Without this information it's impossible to make an informed decision.
This guide pulls back the curtain-sharing real pricing, how ROI actually works, and what separates tools that pay for themselves from those that just drain your budget-so you're fully informed and confident when choosing the right solution.
The Question That Changes Everything
Here's what the smart 27% ask instead (and why it saves them a fortune)...
The WRONG Question (Asked by 73%):
"What's the cheapest smile simulation software I can find?"
The RIGHT Question (Asked by Smart 27%):
"What's the total cost of declined cases over the next 5 years if I don't show patients their potential results RIGHT NOW?"
Here's why this question changes everything...
The average cosmetic dental practice loses $180,000+ per year from preventable case declines. But here's what most practice owners don't calculate:
- •Lost revenue when patients can't visualize outcomes
- •Referrals that never happen from patients who didn't say yes
- •Lifetime value evaporated when they go to a competitor
- •Time wasted on consultations that don't convert
- •Marketing spend to acquire patients you then lose
But what if there was a way to...
- Show patients their future smile in 30 seconds (not verbal descriptions)
- Transparent, all-inclusive pricing with ZERO hidden fees
- Increase case acceptance by 35%+ on average
- Achieve positive ROI within 30-45 days for most practices
The Hidden Cost of Doing Nothing
Why this section could save your practice hundreds of thousands...
You simply can't skip this part and here's why...
What happens to practices that rely on verbal descriptions isn't unusual. Every day, potential revenue walks out the door because patients can't see what you're describing.
But most practice owners don't realize they're in a race against time.
The Case Acceptance Gap
Industry research reveals a stark difference in case acceptance rates:
(verbal descriptions only)
(with visual simulations)
That's a 35-50 percentage point difference in conversion.
The Math That Matters
For a practice doing 20 cosmetic consultations per month:
Your Competitors Are Moving Now
Every month you wait, more practices in your area adopt visualization technology. Patients increasingly expect to see their results before committing-thanks to experiences in other industries (home renovation apps, hair color previews, even eyeglass try-ons).
The window to differentiate is closing. Soon, showing simulations won't be a competitive advantage-it will be table stakes.
Calculate Your Practice's ROI
See exactly how much additional revenue smile simulations could generate for your practice.
Meet Dr. Martinez, a cosmetic dentist who was losing $18,000 every month...
She thought she was being smart. While other practices were paying for "expensive software," Dr. Martinez relied on her expertise and verbal descriptions.
"I'm a great communicator," she told her team. "Patients trust me. I don't need gimmicks."
Her case acceptance rate hovered around 32%. She assumed that was normal-after all, "not everyone is ready to commit."
Then she attended a dental conference and saw a colleague's presentation. His practice was smaller, in a less affluent area, yet his cosmetic case acceptance rate was 74%.
"What's your secret?" she asked.
He showed her: a 30-second smile simulation created during the consultation. The patient could see their future smile before deciding.

BEFORE
Patient consultation

AFTER
Simulation shown in 30 seconds
"I realized I wasn't saving money by avoiding technology-I was leaving hundreds of thousands on the table. Patients weren't saying no to treatment. They were saying no to uncertainty."
Three months after implementing Xadia, Dr. Martinez's case acceptance jumped to 68%. Her monthly cosmetic revenue increased by $21,000.
"My only regret is that I didn't do this three years ago," she says. "I calculated what I lost by waiting-it was over $400,000."
Different Types of Smile Visualization
Understanding your options is the first step to making the right choice...
(Verbal Descriptions Only)
Pros:
- No software cost
- No training required
Cons:
- Patients can't visualize outcomes
- Highest decline rates
- Losing to competitors who show simulations
(Generic Photos)
Pros:
- Low cost
- Better than nothing
Cons:
- Not personalized ("that's not MY smile")
- Limited impact on decisions
- Can feel misleading
(Photoshop, etc.)
Pros:
- Personalized results
- Creative control
Cons:
- Requires design skills
- 15-30 min per simulation
- Inconsistent quality
- Staff time = hidden cost
(Legacy Systems)
Pros:
- Dental-specific
- Some integrations
Cons:
- Complex to learn
- Slow turnaround
- Often requires desktop
- Dated interfaces
(Xadia)
Pros:
- 30-second simulations
- No design skills needed
- Consistent quality
- Shareable patient links
- Remote photo capture
- Built-in analytics
Cons:
- Requires monthly plan
Xadia vs. Traditional Methods
A side-by-side comparison
| Feature | Traditional Methods | Xadia |
|---|---|---|
| Simulation Time | 15-30 minutes | 30 seconds |
| Skill Required | High (design skills needed) | None (automated) |
| Consistency | Varies by operator | Consistent quality |
| Patient Sharing | Email attachments | Shareable web links |
| Remote Photo Capture | Not available | Built-in feature |
| Results Tracking | Manual | Built-in analytics |
| Training Time | Days to weeks | Minutes |
| Hidden Labor Costs | $200+ per simulation | Included in plan |
| HIPAA Compliance | Varies | Built-in |
Why Xadia Actually Costs Less
Despite superior results
Here's what doesn't make sense to most practice owners:
We deliver instant simulations in 30 seconds, include shareable patient links, provide remote photo capture, and maintain HIPAA-compliant infrastructure.
Logic says this should cost MORE, right?
What practice owners assume: "Xadia MUST cost more than doing it manually because it's faster and better."
The reality: Xadia often costs LESS than the hidden labor costs of manual methods.
The Hidden Economics
- 15-30 min staff time per simulation
- Training and skill development
- Software licenses (Photoshop, etc.)
- Inconsistent quality = remakes
- No sharing = missed family decisions
True cost: $200+ per simulation
- Automated in 30 seconds
- Zero training required
- All-inclusive pricing
- Consistent quality every time
- Shareable links for family buy-in
Xadia: From $299/month (26+ simulations)
The math is simple: One additional accepted case (average $4,000) pays for 350-430 simulations.
Most practices break even within the first 1-2 weeks.
Full Pricing Breakdown
Transparent pricing with no hidden fees
| Plan | Monthly | Simulations |
|---|---|---|
Pilot Solo practitioners and small practices | $299 | 26/mo |
Starter Growing practices ready to scale | $690 | 65/mo |
CorePopular Established practices | $1,725 | 170/mo |
Scale Multi-location practices | $4,600 | 475/mo |
Enterprise
For DSOs and multi-clinic groups with 1,000+ monthly simulations
$11,500/mo - 1,250 simulations (1,000 + 250 bonus)
Enterprise Plus
True enterprise floor pricing for 2,000+ monthly simulations
$28,750/mo - 3,250 simulations (2,500 + 750 bonus)
HIPAA Compliant
All plans include enterprise-grade security
Team Access
Multiple seats included in every plan
No Contracts
Cancel anytime, no long-term commitment
Key Points

BEFORE
Starting point

AFTER
Xadia smile simulation
Show patients their potential results instantly
- Xadia delivers smile simulations in 30 seconds
- All-inclusive pricing with no hidden fees
- Average practices see 35+ percentage point increase in case acceptance
- Most practices achieve positive ROI within 30-45 days
- Plans start at $299/month with bonus simulations at higher tiers
- HIPAA compliant with team access included
Calculate Your Practice's ROI
See exactly how much additional revenue smile simulations could generate for your practice.
Ready to Stop Losing Cases to
"I Need to Think About It"?
Join the smart 27% of practices that show patients their future smile instead of just describing it.